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Principles of marketing /

by Kotler, Philip.
Additional authors: Armstrong, Gary -- (Gary M.)
Series: The Prentice Hall series in marketing Edition statement:5th ed. Published by : Prentice Hall, (Englewood Cliffs, N.J. :) Physical details: xxiii, 711 p. : col. ill. ; 29 cm. ISBN:0136912478; 9780136912477.
Subject(s): Marketing.
Year: 1991
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Item type Current location Call number Copy number Status Date due Barcode
Books Books MANAGEMENT HF 5415 K636 (Browse shelf) 1 Available 3010001279

Includes bibliographical references and indexes.

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